If you want a dynamic, entertaining program stuffed with hard strategic content, Robert Bradford is the perfect choice. What makes Robert Bradford different is rather than just reading about strategic planning, he has done it hundreds of times with some of America's fastest growing organizations.

   Robert Bradford was a whiz-kid manager and consultant in information technology and banking for eight years when he left wall street to build a one-person training business into a multimillion-dollar nationwide organization.

   Robert has more than 14 years of experience in professional speaking and training for audiences of all sizes. Bradford is CEO of the Center for Simplified Strategic Planning, a firm specializing in strategic management training and consulting since 1981. Robert is also the coauthor of the Simplified Strategic Planning Manual, and the best-selling Simplified Strategic Planning: a No-Nonsense Guide for Busy People Who Want Results Fast!, from Chandler House Press. Sternís Management review says Simplified Strategic Planning is “...a true how-to book that provides exceptional value for those who have to create and implement a strategic plan. Highly recommended”. Robert actively leads strategic planning in dozens of companies in a wide variety of industries with amazing results. His real-world management experience and ivy-league MBA enable Robert to bring real nuts-and-bolts strategic thinking into every speech he makes.

   As a nationally acclaimed speaker, Robert blends a unique combination of broad knowledge and humorous insight to produce programs that are lively and practical at the same time. A master trainer, he has spent the last fourteen years converting management theory into real-life application. Most clients engage Robert Bradford again and again to learn from his ever-growing experience in strategy that works today. Robert always stimulates great strategic thinking and leaves the audience with practical, “how-to” steps they can take home to apply their learning. Robert’s programs resonate with business audiences because they are built upon years of real-world strategic decisions.

Topics:

• Dealing with Powerful Customers
• Getting Ahead When Your Industry is Down
• New: "Strategies that work in Turbulent Times"
• Based on a review of the thousands of strategic plans his firm worked on over the past 20 years, with some surprising insights about what has worked, what hasn't, and what this means for businesses competing in today's tough economy. 
• Aligning Suppliers with Your Strategy
• Strategic Planning
• Three Ways to Improve Your Profit Next Week - And Why You Shouldn’t Do Them