Testimonials:

Wow---what a great presentation today!!!! I have been through a lot of training, both during my time with Midmark and now with Siemens, and you definately added more value to my bag of tools than anything I have been through previously. Without a doubt, what I learned today will increase my sales and (just as important) add more fun to my career. Certainly you hear that a lot, but I wanted to make sure you heard it from me too.

Now I know that the hand written word has more impact---but I thought you should know today the impact that you had on me.

Thanks again!!!

Siemens Healthcare Diagnostics - Distributors Relations

When I approached your presentation…with my usual bountiful amount of “open-mindedness”…I was prepared for it to be simply, another in a long line of “baloney sessions” I’ve been witness to/participant in over my 40 years in this profession!  Well…was I in for a pleasant surprise!  It was wonderful!  As the Director of Corporate Accounts for Skytron…Presentations are my lingua franca.Your presentation skills insights and tips will be invaluable!

Director of Corporate Accounts-Skytron

Brian's four hour presentation, during which he held our sales and customer service staffs attention throughout, was in a word-----Terrific!! Brian's presentation of the "PRECISE Selling Formula" to assist our sales staff in assessing customer needs and closing the sale leaves a lasting impression (which a year later we are still using). His ability to mix humor with the serious is extremely effective. His kinetic approach is enjoyable. His interaction with his audience without embarrassing participants produces very valuable feedback. I can honestly say he is as good as anyone that I have seen in my twenty five years in the healthcare sales business.

COO-Affiliated Healthcare

Topics:

1) Precise Selling - 20 Days to the Top

This program, modeled after Brian Sullivan’s well known book, "20 Days to the Top, How the PRECISE Selling Formula Will Make You Your Company’s Top Sales Performer in 20 Days or Less" is not meant to be an event, it is meant to create a common sales language that lasts well beyond the meeting. If you don’t have a formal sales training process, or if your current process has gone stale, this program will give you the system you need to sell more products and services while creating loyal fans of your business. This program will fundamentally improve the way you serve both external and internal customers.

2) PRECISE Negotiation Skills- How Army Special Forces Negotiate with Friend and Foe

Your ability to effectively negotiate is vital in your rise to the top. If you want more sales and a higher profit margin you need to invest in this seminar.  And while you are selling more, giving away less and making more profit, your accounts will actually love you more than ever. Because by putting your team through this seminar, they will learn how to serve customers in a way that makes then WORTHY or more sales at higher profit margins. This session will teach:

• How to give away less and get more
• Secrets of Army Special Forces Negotiators communicate
• The Posture of the World’s Best Negotiators
• How to create partnerships for life
• The 4 styles of negotiators

3) Calling on the “C” Suite (Keynote or Seminar)

Brian Sullivan’s 20 days to the TOP communication and negotiation seminar gives you the brilliant PRECISE Selling formula, an easy to learn strategy that will help you more effectively communicate and influence high-level decision makers by “saying less… while selling more.” You'll learn to quickly understand what the high-level customer needs and how to deliver a five-star presentation that leaves them longing to hear more.

Also Discover:

• How a “stupid” posture can get you the keys to the “C” suite
• Why executives always dispute what you say, and how to take advantage of it
• How an eight cent tool can make you famous in the medical industry
• The questioning technique that gets to the heart of customers’ needs
• How great historical leaders used PRIDE to fuel their Progress

4) Take it To the Next Level…by Selling the BIG STUFF!

The difference between the top performing salespeople and the average is their ability to sell the “BIG STUFF.” In this seminar you will learn:

• How to maximize the distributor/manufacturer TEAM relationship
• The Secret Curiosity Building Questions of great explorers
• The Covert language of your top manufacturer reps
• How to get customers to say “yes” TODAY!
• How to talk “money” with your cheapest customers
• How to use leasing and financing to get them to MOVE…NOW!

5) Customized Training

Brian Sullivan helps both companies, teams and individuals in improving their performance. Precise Sales Training can help you to:

• Become the Top Performer
• Work Smarter
• Increase Confidence
• Improve After Every Call
• Have More Fun
• Stand Out
• Dominate the Competition

Brian’s presentations are as fun as his topic titles:

• 7 PRECISE Actions That Will Make You #1
• CLEAR Questioning-The $10,000 Technique
• Questions, Questions, Question
• How to Become Your Distributors Most Famous Supplier
• Prepare Like Vince Lombardi...You Animal!
• Make Your CEO Want To Be Just Like You
• PRECISE Negotiation Skills
• Indecision-How to Overcome the Greatest Barrier to Success
• Explore for Diamonds in Your Own Yard
• Damn, You're a SHARP Addresser
• The 8-cent Tool that Will Make You a Top Dog
• How a Stupid Posture Means Stupid Big Money
• Presenting to Larger Groups- How to Deliver a Meeting to Remember