Arnold Sanow has been President of The Business Source, Inc. since 1985. Arnold is a business, communication and people skills expert who speaks. He focuses on providing practical, how-to, entertaining, and non-boring keynotes, seminars, workshops, facilitations, retreats, coaching and consultation on communication, people skills and customer service related issues. His personal and professional development programs provide proven strategies with practical solutions for organizations and the individuals who work for them. Arnold provides his clients with the tools, inspiration and support to help them meet the challenges and changes they face.
Why Hire Arnold?
o Designed and delivered over 2,500 paid presentations to more than 500 companies worldwide.
o Received prestigious CSP award by National Speakers Association (less than 450 in the world).
o Author of five books including, "Get Along with Anyone, Anytime, Anywhere ... 8 keys to creating enduring connections with Customers, Co-workers ... even kids" and "Marketing Boot Camp"
o National business spokesperson for various Fortune 500 companies ( i.e. Intuit, AT&T)
o Frequent guest on radio, television and in print (CBS Evening News, Wall Street Journal, Time).
o Articles for your newsletter or magazine to promote Arnold’s program prior to the meeting and then to reinforce it long after Arnold has left.
Topics:
1) Marketing Boot Camp … Boost Your Bottom Line – NOW!
Easy-to-implement, step-by-step strategies and solutions to outwit, outflank and outfight the competition. Arnold will focus on what you can do immediately to get more customers, keep them coming back and to get enthusiastic referrals. This interactive, high content and entertaining session will help you differentiate yourself from the competition, position yourself for success and get you on the fast track to getting more business … NOW! Specifically you will learn; the 9/18 relationship marketing system to keep in touch; 4 ways to follow up; how to get enthusiastic referrals; 3 laws of relationship marketing; how to position not compete; networking strategies; how to get free publicity; how to become a “little bit” famous; 6 keys to get and keep your customers; how to use body language to get an “unfair” advantage; 7 reasons sales are lost; how to get instant rapport; 12 most common problems in delivering a sales presentation; 5 ways to generate more business from current clients; overcoming objections; 6 ways to close a sale; 9 questions to ask yourself and your customers(marketing audit); marketing plan; how to make strategic alliances and partnering work; internet marketing, suggestive selling and more.
2) Keeping Customers for Life - Building a "WOW" Customer Experience
The only way to differentiate yourself and become less of a commodity in the marketplace is through exceptional customer service. The quality of customer service you give determines the level of approval customers give you and your organization. This session will provide you with proven strategies and solutions to help you retain your current customers, get positive word of mouth, enthusiastic referrals and a "wow" feeling about you and your services.
3) Secrets of Successful Entrepreneurs
This presentation is based on Arnold’s best-selling book, “Entrepreneur Boot Camp.” It’s excellent for individuals and companies wanting to instill the entrepreneurial spirit, and organizations downsizing who want to offer former employees a seminar on what it takes to start and succeed in their own business.
What You Will Learn:
• What it REALLY takes to succeed • 15 characteristics and traits of successful business people • 7 “hot” businesses to get into • 5 key business concerns all successful entrepreneurs must follow • Traditional and creative financing strategies • How to raise cash by becoming lean and mean • How to determine your business vision • The development of a winning business and marketing plan • 17 marketing strategies that work
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